Earlier in life I was pretty set on being an architect, having both a creative and mathematical brain. I wanted to merge the two, and the logical conclusion I came to was to complete a 7 year degree in something I didn’t know that much about. Life didn’t work out that way, I fell in love with the world of marketing and put my creative talents to use in a Graphic and Communication degree at the University of Leeds. While completing my degree, I fell in love with West Yorkshire as much as I fell in love with design.
I started my career as an in-house designer, gaining experience in various printed materials, however after a year or so I moved on to work in design agencies where I enjoyed working as part of a bigger creative team. In the earlier stages of my career, I was a bit of an agency hopper, working at a variety of print and digital agencies. This allowed me to build up my knowledge of a wide range of software, from After Effects animations, to InDesign brochures, I love the variety of projects I can work on. After moving around for the first 3-4 years of my career, I joined TIA in 2016, and the rest is history! TIA has been a great fit for me as it allows me to work across a variety of accounts as well as working on a huge range of projects; from branding and packaging, to creating great user experiences online. No two days are the same at The Individual Agency.